What’s in that “pint”?

What constitutes a pint?

As enthusiastic consumers of good beer, and value-driven (I am the author of Houston Dining on the Cheap, to give one example), the issue of beer pours, specifically less-than-full beer pours, was one of much discussion for both my brother and I over the years.  Longtime patrons of The Ginger Man in Houston, one of the very first, and, truly, still “one of the best beer-bars in America,” [i]a title accorded to it by the late great beer writer Michael Jackson, we often scratched our heads at the level of beer in our glasses which was, ostensibly, a pint.  Too often the level of beer fell far short of the rim in what was a pint glass.  “A Ginger Man pint” became a catch-phrase for a short pour.  Later, I occasionally met up with my brother and his wife and friends at another very casual beer bar with an expansive patio in their gentrifying neighborhood.  The very indifferent pours from their bartenders seemed to make the Ginger Man look generous, and that establishment’s name crept into our vocabulary in an unflattering way.

Pint sizes have made sporadic news in the recent years; Häagen-Dazs trying to downsize the measure, but, first in The Wall Street Journal in June, 2008,[ii] then on NPR in October[iii] of that year, both concerning a disgruntled pub-goer in Portland, Oregon, Jeff Alworth, who was publicizing small “pints” in his hometown.  His actions actually resulted in a state law passed in May, 2009 regulating the size of pint glasses.  That some establishments are selling extra thick-bottomed glasses that contain only 14 ounces rather than 16 ounces, the problem inPortland, is not much of an issue in my city ofHouston.  Proper use of American pint glasses seemed problematic enough.

Initially, this piece was going to be a short exposé of sorts on the short pours at popular local pubs, centered on the thought of fairness; you pay for an advertised pint, and you should receive that.  I had purchased a plastic measuring vessel that I hoped was not too obtrusive and surreptitiously began to measure a few pints at local beer bars.  Then, I had a conversation about the topic with a friend, Bill Marchbank, a Brit and former owner of a traditionally operated English pub in Houston[iv].  It turns out that the size of pours is a serious matter to most British beer drinkers and a potentially sensitive subject involving the tax authorities, metric system, fluid mechanics, sparklers, biochemistry, EU mandarins, state alcoholic regulatory bodies, blue-faced Scots, the US Customary System, and other arcanum.  I’m exaggerating, but it is less of a simple consumer fairness issue than it seemed from the outset.

Most beers dispensed on draft in this country are served in what are described as 16-ounce “pint glasses,” also called “shakers” or “mixers” because these are used to prepare cocktails.  Most American beer drinkers don’t pay much attention to size of the beer vessel, or even the amount of beer in it.  Those local bar-goers that really care about the level of the pour, or more accurately the alcoholic effect per dollar are typically young, those without much in the way of funds, but also many older beer drinkers, equally serious in the stupefying effects of beer, with the similar pecuniary attitudes.  Confirmed with several Houston-area British-born pub-goers and publicans, this older group of post-collegiate age imbibers, quite often English ex-pats, is termed “cheapskates.”[v] That term might be unfair, as these Brits matured with fully poured glasses, especially if they were from southern England.

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Craft Beer Untapped

Enthusiasm for craft beer continues to expand.

Enthusiasm for craft beer continues to grow with many home brewers jumping into an industry that is still very much on the rise in Texas.   In fact, several new breweries will launch their first beers at the upcoming 3rd Annual BrewMasters Craft Beer Festival at MoodyGardensover Labor Day with others offering Taste it First selections.

We figured budding craft beer enthusiasts might be a bit curious about the industry with some wondering what craft brewing really entails.    Here’s a little background for those thirsting craft beer knowledge.

What IS craft brewing?

The Brewers Association says simply that “an American craft brewer is small, independent and traditional.”   And by each of those descriptors they mean:

  1. Small: Annual production of 6 million barrels of beer or less…
  2. Independent: Less than 25% of the craft brewery is owned by an alcoholic beverage industry member who is not themselves a craft brewer.
  3. Traditional: A brewer who has either an all malt flagship… or has at least 50% of its volume in either all malt beers or in beers which use adjuncts to enhance rather than lighten flavor.”

Innovation is a huge part of the craft.  Brewers work hard to make new brews with both classic elements and modern twists; brews that will stand out.

Craft brewers tend to be very involved both in their brewery, and in their community.

Most Americans can find a craft brewer within ten miles of their home!

Craft Beer History:

As the beer industry consolidated in the late 1970’s, a lighter, bland beer was popular, but interest and demand for beer diversity was growing.  Home brewers took it upon themselves to broaden the brewing spectrum, using European examples for their beers.

The craft beer industry inspired a lot of enthusiasm introducing the public to traditional beers with more flavor. The industry began to grow and improve, struggling during the 1980’s, then again gaining footing in the mid-1990’s. The number of craft breweries grew quickly, from 8 in 1980 to more than 1600 in 2010. According to Brewers Association records there are now almost 2,000 craft breweries in theUnited Statesand growing.  In 2011, craft beer sales grew more than 13%.

Thirsty for more, check out the Brewer Associations website here or better yet join fellow beer enthusiasts and experts for the 3rd Annual BrewMasters Craft Beer festival.  For an event line-up or to get tickets online click here.

 

 

 

 

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What’s Brewing at Karbach

Karbach returns to BrewMasters Craft Beer Festival with a full line-up of beer.

 

How did you get started?
Karbach Brewing Co. is the culmination of 121 years of experience in the beer business. Our founders, Chuck Robertson and Ken Goodman started a beer distribution company in the early 80’s called CR Goodman.  They were responsible for bringing many awesome craft brands to consumers over the years, including: Chimay, Duvel,Sierra Nevada and Dogfish Head. Ultimately they had the chance to open a brewery of their own when they sold CR Goodman.  They brought in Eric Warner, our Brewmaster, to run the brewing operations.  Eric was trained at The Technical University of Munich at Weihenstephan, the oldest continuously operated brewery in the world, to become a Brewmaster. His past brewing experience include: Tabernash and Flying Dog.

What do you love most about brewing beer?
We love being able to express ourselves through the beers we’re making.  We love experimentation and working with different flavor profiles.   Most of all, we love seeing people enjoy our beer!

What should guests expect from Karbach at BrewMasters Craft Beer Festival?
Guests should expect our full core lineup.  Last year, we only had 2 beers (Hopadillo IPA, Weisse Versa Wheat).  It was our first weekend of selling beer.  It was awesome to debut before such a large crowd.  Since then, we’ve added Sympathy for the Lager and Rodeo Clown DIPA to the fold.

What advice would you give to someone starting out?
Make sure you love it.  Craft beer is a really exciting industry to be in right now, and I think a lot of people think it’s a great fit for them.  Truth is, it’s a ton of work to make good beer.  It’s incredibly rewarding, but you’ve got to make sure it’s your hobby as well as your business.  Otherwise, people tend to burn out quickly.

Get a taste of Karbach and all your favorite craft beers at the 3rd annual BrewMasters Craft Beer Festival.  Find out more here.

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Brewery News. Tapping into No Label.

No Label Brewing Co. located in Katy, Texas is one of the featured breweries at the 3rd Annual BrewMasters Craft Beer Festival.

 Here’s an interview with Jennifer Royo, Co-owner.

No Label Brewing Co, Katy, Texas

 

How did you get started?  Who gets the credit for the No Label name?

No Label is a family business. About 3 1/2 years ago, myself, my husband Brian Royo and his parents Melanie and Gilberto Royo were sitting around our kitchen table trying Brian’s homebrew. (This actual batch of homebrew would later be known as Ridgeback- although he cleaned it up). We thought Brian’s homebrew was really good. We started talking about opening up our own microbrewery while drinking a few beers. Brian liked the name No Label and we all agreed it fit us as a group. We are all different, but would be coming together to create beer. We started looking for a place and started having someone create our No Label logo. Then, No Label was born!

What do you love most about brewing beer?

I will answer for my husband (Brian Royo) as I don’t make the beer, I market it. But he has told me many, many times that brewing beer is like cooking. You are able to create something for people to enjoy. There is definitely something to say for that. Brian and the other 3 brewers (John, Allen & James) all enjoy what they do. You can taste the love in our beer :)

What should guests expect from No Label at BrewMasters?

Guests can expect good quality beer with lots of flavor. Our brewer James and Marketing Guru Jacob will be representing No Label at the BrewMasters event. They are both looking forward to it.

What advice would you give to someone starting out?

Advice we would give someone starting out would be to be patient. Starting a brewery takes time. Sometimes dates are set and you don’t meet those dates. That’s okay. If you have a love for beer and you’re willing to put in a lot of time to start a brewery, you can do it! Oh, and you will need lots of money!

What is something quirky that your fans might not know about No Label?

All of our brewers are Aries signs. We thought that was very funny. So you have to be an Aries to brew at No Label. :) Just kidding!

Want to learn more about the goings on at No Label.  Visit them here.  Or come visit them in person at Moody Gardens August 31-September 2 during the 3rd annual BrewMasters Craft Beer Festival.

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Taste a bit of history at BrewMasters

Life without beer? In 1919, beer was banned.

In 1919, Prohibition banned beer, resulting in the destruction of barrels, the closing of breweries and the loss of recipes. When beer returned 14 years later, it wasn’t the same. Beer drinkers curious about what beer tasted like before Prohibition now have their chance to find out thanks to a recent discovery of a 92-year-old, pre-Prohibition recipe. Batch 19 Pre-Prohibition Style Lager is now available on draft in limited quantities and in select locations.

Batch 19 is based on a recipe found in the archives of the Coors brewery that dates back to the pre-Prohibition era – before beer was banned in 1919. This pre-Prohibition style lager delivers a bold, hoppy, well-balanced flavor, deriving its taste through a rare combination of hops, including Hersbrucker and Strisslespalt. This deep-golden lager is naturally filtered and unpasteurized, with 26 IBUs (international bitterness units) and a 5.5% ABV (alcohol by volume).

“In 1919, when beer was banned, officials smashed casks and let great beer spill into the streets and sewers,” said Brand Manager Katie Cowan. “When beer came back it was different, and we’ve heard from beer drinkers that they want to experience what beer tasted like before Prohibition. In that rebellious spirit, we were inspired by the authentic recipe to brew it right and bring it back. Batch 19 is a hoppier, dark golden lager that is naturally filtered, with a bold but surprisingly well balanced taste.”

Those last batches destroyed in 1919 are what inspired the name. Batch 19 is available only in carefully selected speakeasy-style saloon bars. Beer fans can find out more about the unique Batch 19 story at Batch19.com, Facebook.com/Batch19 and Twitter.com/Batch19, where the brand will share more details about the beer and its limited availability.

“When Prohibition banned beer in 1919, breweries went under and recipes were lost,” said Brew Master Manny Manuelle. “In our case, the archived logbooks with these old recipes were stored in the basement of the brewery and forgotten about until a small flood prompted us to move them to safety. This recipe is part of our history and Batch 19 is a bold beer that comes from a defiant, rough time. I think beer fans will really enjoy a chance to taste the past.”

Batch 19 is one of the featured lagers at the 3rd annual BrewMasters Craft Beer Festival starting August 31 at Moody Gardens.

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Observations on the Explosive Craft Beer Industry in Houston

A craft beer fan shows some love.

Much like the BrewMasters Craft Beer Festival itself, the beer scene in Houston and in Texas has evolved dramatically since 2010, when Clifton and Constance McDerby and their team put the tasting event together in Galveston for the first time. There’s been a lot of change and a lot of growth.

As a Houston Chronicle business writer and author of the paper’s Beer, TX blog, I attended and wrote about the first two BrewMasters festivals and plan to be at Moody Gardens again Labor Day weekend for the 2012 event. Since last year’s fest, I have been writing quite a bit about the double-digit growth in the amount of craft beer that is produced and consumed in the area. Another craft brewery has opened and at least three more are in varying stages of development.

This influx of competition so far seems to be helping everyone. The old saw about a “rising tide lifting all boats” seems to fit this instance.

The 18-year-old Saint Arnold, the city’s first craft brewery, is forecast to grow by at least 30 percent this year and Karbach – which had only recently opened as of last Labor Day – is already producing at the level its founders expected in year 3. In Conroe, Southern Star is looking for land for a new and bigger brewery and Katy’s No Label is expanding staff and adding a bottling line. Buffalo Bayou Brewing, the most recent entry into the market, seems to be developing a following as well.

Here’s a Chronicle reading list to get you up to speed on where the craft-beer business stands locally. As further evidence of the topic’s broadening interest, each of these stories appeared on the front page of the newspaper’s Business section:

 In addition to his writing for the Houston Chronicle and the Beer, TX blog on chron.com, Ronnie Crocker is author of “Houston Beer: A Heady History of Brewing in the Bayou City” now in bookstores. Keep up at blog.chron.com/beertx, twitter.com/rcrocker and facebook.com/rcrocker.beertx.

 

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By George! An Original Home Brewer.

The father of our country loved his beer and developed a recipe for “small beer.”

In light of the upcoming July 4th holiday we’ve opted to dig into history to see what influence, if any, the forefather’s had on the brewing industry.  Seems like one of them, at least, was a devout beer lover.  Yes, the father of our country liked beer, but not just any beer.

It appears that George Washington was fond of the dark, English-style brew known as porter, demanding that an ample supply of the beer be kept on hand at Mount Vernon, his Virginia estate.   But, it was not porter, for which he recorded an original recipe, but rather “small beer.”

If anyone is inclined to whip up a batch, we hope you’ll find a historian to interpret the recipe.

Preserved in the manuscript collections of the New York Public Library is a notebook kept by Washington, which includes the following hand-written recipe.

“To Make Small Beer”

Take a large Siffer [Sifter] full of Bran Hops to your Taste. — Boil these 3 hours then strain out 30 Gall[ons] into a cooler put in 3 Gall[ons] Molasses while the Beer is Scalding hot or rather draw the Melasses into the cooler & St[r]ain the Beer on it while boiling Hot. let this stand till it is little more than Blood warm then put in a quart of Yea[s]t if the Weather is very Cold cover it over with a Blank[et] & let it Work in the Cooler 24 hours then put it into the Cask — leave the bung open till it is almost don[e] Working — Bottle it that day Week it was Brewed.”

Please do let us hear of your home brewing success.

For other fascinating beer history, visit beerhistory.com.  Or you can make history and join us at the third annual Brewmasters Craft Beer Festival for a lively gathering of craft beer lovers.

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Get Thirsty!

According to the Brewers Association records there are now almost 2,000 craft breweries in the United States and growing.  In 2011 craft beer sales grew more than 13%.  Join fellow beer lovers and supporters of this independent craft as they gather Labor Day weekend to sample more than 400 specialty and hard-to-find brews at the Third Annual BrewMasters International Beer Festival.  This annual foam fete takes place at Moody Garden and kicks off Friday August 31 through Sunday, September 2, 2012. We tapped into some of the best brew brains in the business to keep you updated on industry news.  So, be sure to bookmark this blog and share with fellow craft beer lovers. See you in Galveston.

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